Let’s Crack – Episode 1
Welcome to our first episode of Lets Crack – Web Marketing Podcast (India)! It’s published below in the original unedited form. Crank up the volume to hear us.
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Let’s Crack – A Web Marketing Podcast
By Eka & Nidhi
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In this episode, we cover:
- Google Adwords. How it works. How we feel about it.
- The realllly hot model in the Lays’ Dilicious Contest
- Intel’s 5 Note Symphony
- Tata Docomo annoying TVC but awesome Twitter strategy
- We whine about brands being terrible on Twitter (Samsung India)
- Twitter in India… Sachin and Dravid trending, pros & cons of celebs on twitter, Malika Sherawat going to Twitter HQ etc. etc.
Misc:
- the IPL team which displays Google AdWords is actually Delhi Daredevils
- Neil Patrick Harris is on Twitter – @ActuallyNPH
- [below image] Tandoori Phataka – aka the really hot model on the billboard

We’ll be recording Let’s Crack on a fortnightly basis. Come back soon or grab our RSS to stay tuned! And we promise to improve the quality of the audio for the future casts!
November 27, 2009 - 1:15 pm
Hi dad
The red chilli girl wasn’t easily found on the internet..! Poor SEO, I agree! and I don’t follow samsung.. There is then this brand called mydala who used twitter as a medium to generate fans before the launch.. Free giveaways, and contests.. I won Rs. 1200 planet M voucher
but seriously there was a lot of spam!
Adwords and Kids, even i was banned, only for a surged page clicks in a day.
I like the docomo ad! Almost every one jingles the tune when they see a docomo
Final comments on the post: Next time make a video instead of the audio! This is just way too long!